Client Demand

Three smallholder clients on a bench
Building the demand side of the RAF market requires segmenting clients, understanding their needs and preferences, and providing effective non-financial services to build their capacity to effectively use financial solutions.  This primary topic area includes sub-topics like client voice, uptake and usage, human centered design, and farmer technical assistance.

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Report: ATAI's latest policy bulletin, Making It Rain, reviews 10 randomized evaluations of weather index insurance. The study shed light on the barriers around uptake and usability for weather index insurance. Their findings are consistent with the market trends we are witnessing as well as our own broader call to action in this space.
MCF/OAF
Report: CGAP's recent study, Smallholder Diaries, offers valuable insights into smallholder financing needs and supports the broader case for customer centricity to unlock growth in financial solutions.
Report: In a market analysis for AGRA, Dalberg sheds light on the financial sector’s service of smallholders in Kenya, Tanzania, and Ghana, and identifies opportunities for progressive partnerships between formal and non-formal financial service providers, including value chain actors. The analysis also looks at the role of ICT solutions to increase impact. AGRA is a Learning Lab partner, committed to sharing knowledge that will build the industry.
Report: In partnership with the Initiative for Smallholder Finance, we at the Rural and Agricultural Finance Learning Lab are excited to announce the release of our newest landmark study, Inflection Point: Unlocking growth in the era of farmer finance.
Report: Root Capital releases a new learning report on financing farm renovation. This report explains how a blend of capital can help build resilience against a dwindling supply and rising demand in commodities such as coffee, cacao, and tea.
HCD field exercise
Tool: Dalberg Design's Ravi Chhatpar identifies a mini treasure trove of HCD tools and resources, from personas and journeys to ideation and prototyping.
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Speaker presentations posted from the Learning Lab's first public convening on client voice...

Report: Root Capital's December issue brief, Investing in Resilience: A Shared Value Approach to Agricultural Extension, focuses on scaling climate-smart practices through agricultural extension services.
Report: This white paper from Mercy Corps' AgriFin Accelerate program explores the major findings of a 2015 ecosystem study of digital financial and non-financial services for smallholders in Kenya.
Analysis: Dalberg's Christabell Makokha provides a preview of Kenya ecosystem findings from an upcoming Mercycorps AgriFin Accelerate white paper.
Community: AGRA demonstrates that providing farmers with access to inputs and advisory services bolsters the market of quality seed and fertilizers.
Analysis: Andre Proctor, Keystone Accountability's Programme Services Director, describes Keystone's Feedback Commons and how its pilot program has impacted banana farmers in Kenya.

Client Demand

Three smallholder clients on a bench
Building the demand side of the RAF market requires segmenting clients, understanding their needs and preferences, and providing effective non-financial services to build their capacity to effectively use financial solutions.  This primary topic area includes sub-topics like client voice, uptake and usage, human centered design, and farmer technical assistance.