Webinar materials: Making digital work for agriculture

Published on

June 1, 2020

The COVID-19 pandemic is forcing most businesses to adapt to new, digitally-driven ways of working. This is especially the case for agricultural SMEs, whose business operations are deeply reliant on face-to-face interactions to deliver inputs, provide agronomic advice and support, and transport and sell crops. 

Technology can be a powerful tool for smallholder outreach and engagement when implemented with a clear strategy and defined goals. But knowing where to start can be a daunting task, especially in the current environment where workflows and business priorities are changing daily.

This webinar from AgDevCo SDU and its partners helps demystify technology projects and empower organizations to start documenting their vision, defining their requirements, and set out on a successful digitization journey.

Webinar Panelists:

  • Sandi Roberts: AgDevCo
  • Matt Capelli: Independent technology consultant

Guest Speakers:

Access the full webinar recording, slides, and answers to audience questions below.


1. Webinar Recording | 57 mins

Making Digital Work For Agriculture: A simple guide to digitizing your operations


3. Audience Questions & Answers

Audience questions answered by the panelists and guest speakers.

About the Author(s)

Original Content

The Learning Lab works to identify and share knowledge relevant to our learning agenda and our users, but also to create new knowledge through research and facilitated learning. Original content from the Learning Lab includes news about the Lab, analyses we've conducted, knowledge products we've created, and posts we've written about other relevant initiatives.

Learning Lab Partner

AgDevCo is a specialist agriculture impact investor that has established a Smallholder Development Unit (SDU) with support from the MasterCard Foundation (MCF). The SDU will work with rural agricultural enterprises to develop equitable outgrower schemes in eight African countries. Activities will include providing training and better quality inputs for farmers, implement mobile technology solutions, and brokering long term purchase contracts. The SDU aims to develop 25 “outgrower schemes” over 5 years that will improve the livelihoods of up to half a million farmers.

Press release: AgDevCo and The MasterCard Foundation partnership

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